Rushes Soho Shorts: Join the Industry Events (22 to 29 July)

22/07/2010 at 11:03 am Leave a comment


Rushes Soho Shorts (21 – 31 July), one of the key short film festivals in the UK, returns for a 12th year with a programme of screenings and special events, most of them free.
Last year the festival saw 4,000 attendees and incorporated the Long Form and International categories to its already mighty list of awards. This year, a total of 170 films from 23 countries are in competition, a line-up that once more combines newcomers and rising talent, alongside established professionals. The festival will take over several venues across the capital, including the ICA and the Soho Film Lab, becoming a hub for short film-makers and film lovers in the capital for the next ten days.

In Short
Part of the official selection, the nominees for Short Film will enjoy three screenings (ICA, 21, 24 and 28 July), giving festival goers plenty of chances to catch some key titles. Leanne Welham’s Transgress, a Film London PULSE film, is taking part in the programme. The short premiered at the Edinburgh Film Festival and has since screened at numerous other events, including Encounters and Branchage. Meanwhile, the Animation category (ICA, 22 and 25; Soho Film Lab 26 July), will host a screening of PULSE short A Family Portrait by Joseph Pierce. The four-minute film is currently competing for the title of best European animated short at the prestigious Cartoon D’Or. Finally, the Newcomer category (ICA, 23, 24 and 28 July) will screen Debbie Tucker Green’s supernatural tale Heat – another PULSE short – and Ben Riddell’s Young Blood, funded through Film London’s London Borough Film Fund Challenge (LBFFC).
Together with Riddell, an array of emerging talent funded through LBFFC will also feature at Rushes as Film London showcases a selection of films from this year’s slate. The Best of Boroughs Shorts will give festival goers the opportunity to see films from film-makers produced with support from their local authorities at three free screenings (Tenderproduct Basement 23 July; Curzon Soho, 25 and 28 July).
Nostalgists will also get a chance to revisit the London of yesteryear at the London Recut screening (Soho Film Lab, 26 July). London Recut, a competition supported by Film London, invited people to use archive film material and remix it with new footage to create their own tales about the capital. The four winning shorts will premiere at Rushes, followed by a panel discussion. The event is free to attend but booking is advised as spaces are limited.

Industry Tips
Alongside the strong programme of screenings, Rushes is also offering a busy line-up of industry events.
Soho Film Lab will be the host of a series of lunch seminars led by industry players and aimed at film-makers. On Thursday 22 July, Film London will present a session on how to promote short films, making the most of festivals and networking, as well as sales and distribution tips. The session, which will also highlight public funding available for shorts, is free to attend but booking is recommended to avoid disappointment.
Similarly, Apple’s flagship store in Regents Street will welcome festival goers for a series of free panel discussions about the future of short film-making and advertising. (22 to 29 July).
On Saturday 24, Tenderpixel brings the third Tenderflix, a collection of free screenings of recent experimental films from all over the world, to the legendary Cecil Court in Covent Garden. Alongside the event, Cecil Court shops will also hold the Flicker Alley Summer Festival, a day-long celebration of Flicker Alley – the epicentre of the early film industry in Britain at the start of the 20th Century.

Closing the festival’s weekend on a high, BAFTA and Rushes will present the short film-makers market on Sunday 25 July. A series of practical sessions will deal with how to finance a short film, building relationships with brands, budgeting a script, opportunities for film-makers in the charity sector and how to market and distribute a product. The sessions will offer a rare opportunity for film-makers to hear speakers from well known brands, including Nokia and Dorset Cereals. The market will take place at BAFTA, Piccadilly, and each session is £5.

To see the full programme of screening and events, visit Rushes Soho Shorts’ website.

Entry filed under: DIGITAL CINEMA, DOCUMENTARIES, EXHIBITIONS, FILM FESTIVALS, INDUSTRY GRANTS - BECAS Y AYUDAS, INDUSTRY NEWS, LATIN AMERICAN FILM, MARKETING, SHORTFILMS. Tags: , , , , , , , , .

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