End of the days of the DVD rental coming to an end. Long live online streaming
Most experts believe the days of the DVD rental business are numbered, to be replaced by the online streaming of high-quality, full-length movies and television shows.
Both Amazon.com and Netflix are already streaming such programs. But Netflix, of Los Gatos, Calif., has 10 million subscribers to its mail-order rental business, all of whom are candidates for conversion to a streaming model.
Amazon buying Netflix is “not a crazy idea at all,” said Jeffrey Lindsay, an analyst at Sanford C. Bernstein & Co. Steve Weinstein of Pacific Crest Securities agreed: “You can envision certain positives if you put them together.”
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